Web design is a key element to the success of any website. Technology is constantly improving and features and design principles that were once considered advanced, have now become dull. Staying current with the latest website trends, will keep your website user-friendly with quick loading times and good search engine optimization. Listed below is a description of five emerging web trends. My opinion on if this trend will become the standard in the web industry. And a three star rating for each in regards to the importance of use.
Parallax scrolling is very powerful for use in visual storytelling and allows for a good interactive user experience. Parallax scrolling is heavy in animation, causing longer page loads and may not function smoothly across all browsers. And a site that is heavy in content may make reading difficult,frustrating users.
Because of its visual appeal and its ability to keep users engaged, I believe this web trend will become the standard for some, but not all. I give this trend two stars out of three.
Micro Interactions are small animations that provide tasks for users, creating a sense of engagement and satisfaction. They provide feedback, communicate status, or guide users. Micro Interactions are impactful and create a positive and memorable user experience. Because businesses need to increase user engagement and retention, reinforce brand identity, and build emotional connections with users, I believe this web trend will remain the standard. I give this trend three stars out of three.
Learn moreTypography will establish strong visual hierarchy, create balance, and optimize readability. Some of the typography trends are liquified fonts, iconographic fonts, pixelized fonts, and retro condensed. Typography builds brand recognition, influences decision making, and holds the attention of users. Because the use of typography is significant to the success of a website, I believe that many of the evolving typography trends will become the standard. I give this trend three stars out of three.
Learn moreOverlapping text and images creates a sense of standing out and being bold. Making use of this design trend will minimize space, allow for larger imagery, and reduce scrolling. Overlapping text and images will create an engaging and memorable website. Because a bold loud design is not for everyone, I do not believe this will become the standard for most. I give this trend one star out of three.
Learn moreColor stimulates emotion, influences perception, establishes brand identity, and can greatly affect the success of a website. Color trends include colors that are vibrant and bold, gradients and duotones, and dark mode. Colors that are bright and bold are hard to match and are hard on the eyes when viewed on small screens. Because I believe the use of bright colors will fade away, I give this trend two stars out of three.
Learn moreEmerging Web Trends
of 2023....